Now, just a few days before Christmas, children in a total of 40 social centers will be pleased, because HABA is sending out surprise Christmas mail. So parcels have been lovingly packed, stuffed with games and books. They are sent out to hospices, children’s villages, refugee homes and mother-child centers throughout Germany.
“We are a big-hearted brand.”
HABA’s mission is to make children’s eyes sparkle, but also to show appreciation and support for the valuable work of organizations. “We are a big-hearted brand” says Kristin Weiss, who heads up Marketing. “We want to give heart to people who need courage, strength and support to cope with what they are going thru right now.”
So hopefully, there will be great joy when the postman delivers an unexpected parcel in the next few days…